During my time at Men's Wearhouse I designed landing pages, emails and other digital marketing assets. I also helped develop and evolve the Men's Wearhouse design system, pattern libraries and design templates. I designed in-store signage and prepared production ready files for press, according to print specifications. Weekly meetings were conducted with coworkers to identify trends in style and design. I also assisted art direction in studio for product photography. Here are a few projects I worked on during my time with Men's Wearhouse:
ROTIS is a feature that was added to the Men's Wearhouse site in late 2018 that allows users to reserve an item online, then try it on in-store. For this project, I was tasked with the challenge of designing a user-friendly and engaging informational landing page. Working with the email marketing team, I also designed a campaign to drive clicks to the ROTIS landing page. Further, native and banner advertisements were designed.